Tag: blogging

Idea Validation & Funding your app

Website and mobile app development are more competitive than it has ever been. Regardless of how cool your mobile app logo or website is, you are unlikely to succeed if you do not validate your business idea before launching a startup/company. Those looking for dependable solutions require more options than ever before.

According to statistics, 42% of startups fail due to a lack of market demand for their products, apps, or services.

It’s simple to become engrossed in your thoughts. Most entrepreneurs who fail to validate their ideas, on the other hand, see their startup dreams crumble. In order to invest in optimal strategies, you must be more precise than ever. Validating any idea before investing in its implementation results in an optimal strategy. This is essential before hiring any app development company.

What is Idea Validation?

Simply put, validation is the process of testing ideas to see if they are viable. Businesses can avoid wasting time and money on ideas that may or may not be profitable by taking this approach. However, having your ideas validated saves you a lot of pain after you launch your app.

This is one of the reasons why idea validation is such an important step in the development of a mobile app. This is to ensure that you have enough confidence in the success of your mobile app investment.

Pokémon Go is an excellent example of a well-validated idea prior to launch. At the height of its popularity, over 150 million people were playing Pokémon Go at the same time, with over one billion downloads. Uber, Candy Crush, and Angry Birds are just a few of the popular apps that have seen similar results after going through the idea validation process.

How to validate your ideas

Everyone wants their ideas to be loved, but only a small percentage of those ideas are worthy of implementation. To determine whether an idea has a chance of succeeding, it must be validated. As a result, several factors must be considered in order to validate ideas. The following are some of the most important and well-practised steps to achieving the best results.

1) Conducting market research

For many different reasons, this is the heart of the entire idea validation process, and it is important to remember that marketing research is detailed as a process. It is not only necessary to collect data on the target demographics, but also on customer demands and how they seek information to influence their decisions. It also entails researching competitor information in order to achieve the desired results.

2) Preparing proto personas

Proto personas serve as a starting point for developing the best target audience for a particular product or service. This is a brainstorming session to determine who will use the product(s) or service(s) you are offering. The question “What needs does our target audience have?” guides the development of proto personas.

3) Creating a Customer Journey Map (CJM)

The Customer Journey Map illustrates the various types of relationships that people can have with brands. This analytical method allows a company to gain a better understanding of how a potential customer will behave and interact with its products and services. This information can assist business owners in improving their approach and achieving a better outcome.

4) Conducting user interviews

User interviews can also provide a wealth of information by providing a great level of insightful information. Knowing what questions to ask will be extremely important in this process, and it will make them far more reliable. With all of the analytics tools available, the best way to learn what users want is to talk to them directly.

5) Creating and testing paper or digital prototypes

You can create a digital or paper prototype (Minimal Viable Product – MVP) to get a better idea of how the project should look once completed. They both have advantages and disadvantages, so it all depends on the project’s scope, timeframe, and structure. Prototypes allow you to test the flow of a design and get a better idea of how an app will look before it is finished.

6) Using the Design Sprint

This procedure should be followed in order to reduce the overall risks associated with the deployment of a new product. It is a very useful strategy that many businesses use. Design sprints have been especially useful in overcoming major challenges, whether when developing new products or improving existing ones. It is not always possible, but it is a good idea to have the option.

7) Identify and analyze existing apps

Identifying and analyzing existing apps has always been a useful and efficient strategy for validating ideas. This provides a trustworthy and insightful viewpoint that will assist you in developing a superior application.

Funding for your application

Many people decide to seek funding for their application in order to see their project through to completion. This strategy is frequently accompanied by additional responsibilities. Not only that, but investors may complicate the process by expecting some sort of involvement. You could select one of the funding options listed below:

1) Self-funding – Invest with your co-founders

Who better to look for funding than yourself, if at all possible? It is sometimes preferable to fund your app yourself, along with all other parties involved in the project. This is unquestionably a riskier option, but the benefit is that you do not have to deal with any third parties.

2) Crowdfunding campaign setup

Over the years, the process of requesting crowdfunding for mobile app development has grown in popularity. The fact that business owners obtain funding in this manner is based on the promise of a dependable outcome and appealing benefits for all supporters.

3) Angel Investors and Partners

Consider the millionaire who funds the excavation sites for the palaeontologists in the film Jurassic Park. That is exactly what an angel investor is! A wealthy individual who believes your project is worthwhile and is willing to take the risk.

4) Business Loans 

Obtaining a business loan may be the best option for funding a project. There are numerous types of business loans to consider for funding, each with advantages and disadvantages.

Importance of hiring an experienced mobile app development company

The idea validation process is critical for any company that wants to get the most out of its investment. This is why it is critical to find a website and/or mobile app development company that can assist you in giving shape to this process in order for the project to move forward.

Final thoughts

You can begin this process and ensure the success of your website and/or mobile app development idea now that you have a better understanding of the idea validation strategies. This is one of the most useful strategies, and it is worthwhile to devote time to implementing and analyzing the collected data.

What is the significance of digital transformation?

The term “digital” is all the rage these days. Digital technologies, digital data, digital media, digital transformation, and digital marketing are buzzwords that everyone is talking about, and for good reason! We are preparing for a new way of life centred on a completely new level of social connection and communication.

The primary reason for going digital is to meet the demands of a fast-paced world. This is primarily because people have realized that mobile is the future of everything! Our lives have been completely transformed by the rise of mobile devices, IoT, and AI.

There are numerous advantages to living a digital lifestyle, but the point to remember is that any business in virtually any industry must adapt to the digital age in order to survive and thrive.

Restaurants are gaining new customers as a result of the use of apps. Hotels are booking more guests thanks to convenient software solutions, and virtually every industry is benefiting from digital strategies. We live in an age when you can connect your coffee machine to the Internet and make coffee using Bluetooth!

Before you proceed with your digital strategy, it is critical that you understand what it truly entails and how and where it all began.

The Industrial Revolution


The transition from hand methods to machines, the development of machine tools, the rise of factory systems, and many technological and architectural innovations were all part of the Industrial Revolution.

There have been four distinct stages in the world that have resulted in a before and after. They’ve all made significant contributions to how we think and work. Each stage of the industrial revolution represents a step forward, from manufacturing to digital transformation and beyond.

The First Industrial Revolution – Coal

Coal was the catalyst for significant changes in the production, exchange, and transportation of products and goods during the 1760s. It was remarkable how it was used to improve all aspects of life.

The Second Industrial Revolution – Gas

This evolution was far more impressive than the first for a variety of reasons. It happened around a hundred years later, around the time of the discovery of oil, gas, and electricity. You can imagine how far the world would have progressed at this point. As a result, the gas revolution drastically altered everything that the coal revolution had improved.

The Third Industrial Revolution – Electronics and Nuclear Energy

Around the 1970s, with the advent of nuclear energy and electronics, the world moved at a much faster pace than we had ever known. We invented new modes of transportation, communication, and manufacturing, as well as incorporated the use of electronics and IT (Information Technology) to increase production automation.

The Fourth Industrial Revolution – Internet and Renewable Energy

A revolution is currently taking place, and it has been the most dramatic in every way. There is no denying that the internet has created an entirely new world, one that is vastly different from the outcomes of previous industrial revolutions. This is the age of smart machines, storage systems, and manufacturing facilities that can exchange information, trigger actions, and control one another without the need for human intervention.

The Fifth Industrial Revolution – Human and machine interactions

This one has no set date because it has yet to occur. Having said that, we are already on the cusp of a revolution. Our world is about to change even more dramatically as we witness a collaboration between machines and humans.

Visionaries are already predicting the next industrial revolution less than a decade after the fourth industrial revolution! The current industry focus is on machine integration into interconnected networks, and the vision for I 5.0 is to reconnect humans into that framework.

However, there are numerous ways for us to gain access to the digital world, and it is critical that we learn how to use them.

Internet

The internet is the largest and most powerful creation we have ever seen, providing limitless information, knowledge, and entertainment. It is extremely important to us in a variety of ways. One of the most significant advantages is the way we communicate with one another. It’s never been easier, faster, more dependable, or more accessible.

We can communicate with people on the other side of the world (and see them on video). We can now make money, use banking services, shop, and work from home thanks to the Internet. All of this without any communication hiccups.

Webapp

The internet enables the creation of websites that provide a wide range of information, but it also enables the development of web apps. These web apps enable us to participate in a variety of activities and complete a variety of tasks.

Mobile Apps

This, like web apps, is an invention with multiple applications that benefits people in a variety of ways. The main distinction is that mobile apps are self-contained and do not require you to visit a website. Furthermore, they are an essential component of the digital era.

Software Solutions

For a variety of reasons, software solutions, in general, have been a boon. We now live in a world that values quicker solutions and better time management. Software solutions have become an indispensable part of modern life.

IoT

The Internet of Things is something that everyone has heard of but few understand. The truth is that the Internet of Things (IoT) is not “something,” but rather a collection of objects embedded with sensors, software, and other technologies that allow them to connect and exchange data with other devices via the internet! These devices range from common household items to heavy-duty industrial tools.

According to experts, there are currently more than 7 billion IoT devices in the world, with that number expected to grow to 10 billion by 2020 and 22 billion by 2025.

Why do we need to change our working methods?

Looking at the rate of our evolution, it is easy to conclude that we have been preoccupied with how quickly we can complete tasks. The various industrial revolution processes have resulted in a more rapid and efficient way of life.

We no longer work in the same way that we did a few decades ago. Our pace was much slower 20 years ago, and it did not allow us to compete as well.

Going Paperless

Printers and paper are being phased out in favour of cloud-based solutions and virtual storage. This means that all of the data we can collect physically can now be created and safely stored in a digital format for future use. Not to mention that going paperless is good for the environment, which is always a plus.

Impact on the industry due to Covid

The pandemic has played an important role in the process of transitioning to the digital world. While we already knew this would happen within the next decade, COVID gave it a push that accelerated over several years and brought this change into our lives abruptly.

The good news is that this type of abrupt change allows us to adapt to the digital age much more quickly than expected.

The most important takeaway here is that if you are not online, it is as if you do not exist! The process necessitates careful planning and strategizing. Customers, current employees, and potential employees all want the best experiences and opportunities.

conclusion

As a result, it is critical to recognize that digitalization is unavoidable, which means that those who wish to remain competitive must adapt or risk falling behind. As a result, it is always recommended to select a software solutions provider with relevant industry experience.

How do you market mobile apps after they’ve been released?

app-development

You are probably aware that there is a lot that goes into the process of developing a mobile app. A project is often time consuming, stressful, and draining from the start. You are faced with a completely new challenge once you have a fully developed app from a mobile app development company.

A challenge for your mobile app is a lack of users, which is a problem that most web/mobile app companies face. As a result, it is critical to ensure and produce the best results.

In other words, mobile apps face the same problem that any other product does at first: a lack of promotional reach! Given the massive number of available options, the chances of being found on store listings are slim to none.

The Apple App Store has approximately 2 million apps and the Google Play Store has approximately 3 million apps. These figures show how important it is to effectively market your mobile apps in order to gain a user base.

Newly developed mobile apps are never searched by their names in either of these app stores (Apple Store/Google Play Store), which means that people will never find your app if you do not promote it across all available channels.

Let’s take a look at some of the best ways to promote your mobile app that will guarantee results.

Website development

Create a one-page website that describes the app and the features it provides. This is critical because this website will be used to generate the necessary traffic through content marketing.

The best way to accomplish this is to hire a web development company to assist you in developing an effective and professional website. The responsiveness, navigation, loading times, graphics used, and so on are all critical components in this process, and the web development company will take care of all of them for you.

The website you use to promote your mobile app must contain all of the information that your target audience requires. This is extremely beneficial, as it allows you to build a solid marketing strategy.

Search Engine Optimization (SEO)

Search engine optimization is the process of increasing the quality and quantity of website traffic from search engines to a website or web page, and when you hire the best SEO company in Dubai, for example, you must ensure that your content is given top priority. Search Engine Optimization (SEO) is always the best option for this purpose.

When your website begins to consistently produce quality content, you will be astounded at how easily you can find a relevant user base for your mobile app. However, keep in mind that SEO is important in the long run and is a more viable option than investing in paid advertisements on a regular basis.It is also critical to remember that the key to achieving great results is to consistently create high-quality content. You must be patient with this process because it allows you to grow much faster organically. There are numerous aspects of Search Engine Optimization that must be considered (SEO). You must also ensure that you find relevant keywords in order to achieve the best results. Keep in mind that a content marketing campaign is only as good as the keywords it employs!

Utilize freemium features

If there is an easier way to promote a mobile app, it is without a doubt the incorporation of freemium features. It’s a very profitable method of app promotion that has worked wonders for many app creators in the past.

The addition of freemium features is a great way to increase app traction while also making your marketing efforts easier, allowing you to generate more downloads and conversions. This is a model that has proven to be effective for all industry leaders.

One such example is ‘Spotify,’ which practically resurrected an industry that had seen falling physical sales and stagnant downloads and is often credited with ‘cracking’ the freemium model for music. Despite widespread criticism, their paying subscribers increased from 70 million in 2018 to 165 million in 2021! That is the impact that these freemium features can have when used properly.

However, many people overlook the value of freemium features in their apps, primarily because they are afraid of people using the app solely for those features. As a result, it is critical to ensure that these features are worthwhile investments.

Using an influencer’s services

Influencers’ power over their audience can be quite reliable for marketing purposes. It only takes one mention from an influential person to help you gain traction.

The cost of hiring these influencers varies according to the number of active followers they have. That is, you can find an influencer who is within your budget.

You could even try to get a celebrity to endorse your app, which would be a huge boost to your marketing efforts. This requires some deft networking, but if you can pull it off, you’ll have hit the ball out of the park!

Social Media Marketing (SMM)

Social media marketing allows businesses to engage with existing customers and reach out to new ones while also promoting their desired services. SMM has data analytics tools that are purpose-built to help marketers track the success of their efforts.

You can use a variety of techniques and practices to promote content and encourage users to interact with it on social media networks. One of the advantages of social media marketing is the ability to create content that customers will share with their friends, family, and subordinates. This approach is based on word-of-mouth and has several advantages.

Producing compelling content is an important aspect of social media strategy. This draws a user’s attention and increases the likelihood of them taking the desired

action. Another significant advantage of SMM is that it appeals to a broader audience!

Final thoughts 

To summarize, once you have an app ready for the market, you must devise an ideal promotional strategy to help you achieve the desired results. This is critical; however, much work remains to be done in order for optimal marketing to take place. You should always be patient and dedicated to your efforts in order to achieve the best results.

Yoast Plugin Using SEO optimisation

Yoast Plugin

Yoast SEO does everything in its power to please both visitors and search engine spiders. Yoast SEO is the most complete wordpress SEO plugin. It handles the technical optimisation of your site and assists with optimising your content.

Steps of Yoast  plugin

  • The focus keyword doesn’t appear in the first paragraph of the copy. Make sure the topic is clear immediately.

  • The keyword density is 0.4%, which is too low; the focus keyword was found 4 times.

  • The images on this page do not have alt attributes containing the focus keyword.

  • The slug for this page is a bit long, consider shortening it.

  • The slug for this page contains stop words, consider removing them.

  • The meta description contains the focus keyword.

  • The meta description has a nice length.

  • The focus keyword appears in 1 (out of 8) subheadings in your copy.

  • The text contains 1021 words. This is more than or equal to the recommended minimum of 300 words.

  • This page has 1 no followed outbound link(s) and 3 normal outbound link(s).

  • This page has 0 no followed internal link(s) and 16 normal internal link(s).

  • The SEO title has a nice length.

  • The focus keyword appears in the URL for this page.

  • You’ve never used this focus keyword before, very good.

 

Lets talk about Blogger and WordPress

Blogger v/s wordpress

WordPress started off as just a blogging system. Now, it provides a full content management system. Blogger (Blogspot) refers to a free blog publishing service of Google.blogger vs wordpress

WordPress originated in 2003 to enhance the typography. It developed into a major self hosting blogging tool in the world. One can start a blog or create a web site using WordPress. WordPress is a software that is developed on PHP and MySql. It was founded by Matt Mullenweg and Mike Little. WordPress can be considered as a successor to b2/cafelog. Since its origination, it has been released in various versions. It has a core development team which comprises of Ryan Boren, Mark Jaquith, Matt Mullenweg, Andrew Ozz, Peter Westwood and Andrew Nacin. However, it is also developed by its community. The support to the users is provided by its main website WordPress.org.

Blogger (Blogspot) refers to a free blog publishing service of Google. Initially, it was developed by Pyra Labs, but later was bought by Google in 2003. The blogs are generally hosted at a sub-domain of blogspot.com. In September 2009, a new set of features were introduced in Blogger. Features included a new interface for post editing, improved methods to handle the images, addition of locations to posts, etc. Blogger is available in various languages. It allows the users to select templates from the available options and then customize them. It has also launched a mobile app. Users can post and edit blogs using this app service.

Blogger

Blog is an online journal or website with frequently published content. In a blog the contents are arranged in reverse chronological order. A person who writes content for a blog is called as blogger. The act of writing a post for a blog is known as blogging. Blogs are updated frequently. An article or writing that is inside the blog is known as blog post. Blogger is a blog publishing service which was introduced by Google in 2003. Blogs have a sub domain of blogspot.com. Blogger allows users to select from various templates and customise them. Blogger has also launched mobile applications for users with mobile devices such as smartphones. Blogger also provides option for users to share photos and links directly to users.

Pros

Starting a blog is easy:

The steps to beginning a blog are dead simple. You can choose a template from websites like Blogger (Ford’s choice), WordPress (Wolf and Henderson’s pick), or Tumblr. Adding posts is almost as easy as sending e-mail.

A blog gives people a reason to visit your website:

“For the most part, your business website is pretty static, unless you’re constantly adding new projects,” says Ford. “A blog gives you an opportunity to add more depth and dimension to your voice.” Because it’s updated frequently, it can keep people coming back.

It can help create a sense of community:

“Our industry is very closed, and designers are usually very isolated from one another,” says Wolf. “My blog puts subjects out there for people to discuss. I’ll also use it to address problems that we have in the industry.” Reader responses—both from other designers and the general public—can help generate new ideas. “You get feedback on things that make you think,” says Wolf.

A blog is a living archive of personal sources of inspiration:

“It’s a place to gather the things that inspire you,” says Henderson, pointing out that, unlike printed photos, blog posts don’t clutter up your desk. And, you can quickly find past posts via Google.

The outreach can be incredible:

You never know who might land on your blog, including potential new clients and press. “On Facebook, I have almost 6,000 people that like my blog,” says Ford. “So, when I post something, all of those people see it. Even if just a fraction of them re-post it, suddenly their followers see it, and who knows who may end up coming to my website.”

Cons

  • blogger provides only limited access to our site files
  • blogger does not support plugins. So we cannot add functions to our blog
  • blogger does not offer regular updates
  • blogger does not offer more SEO options
  • blogger does not provide more search engine optimisation options
  • blogger can close our blog or entire account any time

WordPress

WordPress is open source software you can use to create a beautiful website or blog. It just may be the easiest and most flexible blogging and website content management system (CMS) for beginners.

Pros

  • WordPress is a free and open source software
  • WordPress provides feature to install plugins. So that we can add many functions
  • WordPress provides complete access to our site files
  • It supports free or premium custom themes
  • It offers more Search Engine Optimization options
  • WordPress provides free regular updates
  • It offers more security options
  • It offers more control over blog or site
  • It provides free regular updates

Cons

Custom Layouts Are Hard To Use:

The first downside is the layouts. They might be customized, but they can be tricky to navigate through. Same goes for the design process. Some of the designs are not as easily accessible as you might want or need them to be. There are WordPress themes that can help out with this. See Elegant Themes and Headway.

Lots of Updates:

It’s essentially running on your server. The updates are going to be constant. I am not saying they will happen every day, but they will happen a lot. Be prepared to update your core WordPress files, plugins, or themes at least a few times a month. You might have to rollback WordPress to a previous state if you run into problems.

Learning Curve:

It’s easily accessible, but some prior knowledge does help. It’s best if you are sort of fluent in web development and marketing. I am not saying you need to be proficient in it, but some knowledge will help. Without this knowledge, navigating through WordPress might be a bit more challenging.

Planning Is Needed:

Creating a site is all part of the marketing process. It all plays a big role in using WordPress. This is why you need to get some of these skills under your belt. Having a plan will also be a big help with WordPress. If you don’t have a plan, then how can you expect to move forward? WordPress is all part of moving forward. You will need it.

Site Hacks:

Sites are prone to hacks. Malware can be installed on your WordPress site. You can always check your WordPress site for malware.

To Create a Free blog

Blog is a regularly updated website or webpage. Blog is usually run by an individual or small group. A blog is an online journal or informational website displaying information in the reverse chronological order with latest post appearing first. The process of updating a blog is called as blogging and the person who keeps a blog is known as blogger. Blog is a discussion or informational website published on world wide web. The word blog is a shortened version of web logs.

Types of Blogs

Microblogging

The process of posting small pieces of digital content on the internet is called as Microblogging. It offers a portable mode of communication. Examples of Microblogging are Twitter, Facebook, Tumbler etc

Personal blog

Commentary written by an individual is called as personal blog. It is a frequently updated online personal journal or dairy.

Group blog

Blogs in which posts are written and published by more than one author is called as group blog. It is based on single uniting theme such as politics, technology or advocacy

Reverse blog

The Reverse blog is also called as inverse blog. The reverse blog is written entirely by users who are given a topic. The blog post are usually screened by a core group or publisher of the blog.

Steps to create a blog post on Bloggerblogger create

  • First login to blogger using the URL http://www.blogger.com
  • Using Gmail id and password, login to the blogger and thus the blogger is connected to gmail.
  • Click new blog
  • Enter the suitable name for the blog, Focus on the blog name the users will identifies. After naming section, then click continue to blogger.
  • Now we get a new window click on creating a new blog.
  • Then enter corresponding title and adders of your blog (your adders must be available one and don’t use symbols like underscores)
  • Choose a starter template this is the basic Layout of your blog.
  • Click on creating a blog.

Creating a new post create new post

  • Click on the new post
  • Enter a post title
  • Here we can enter the suitable content for the title, Add pictures, and we can add suitable links, etc.
  • After making changes or any updating you must click on save button.
  • For viewing the preview, There is a option available on the blog.
  • Want to publish your post, Click on publish button.

WordPresswordpress logo

WordPress is a free publishing software and content management system based on PHP and MySQL. WordPress is free to install and upgrade. With the help of wordpress we can create a beautiful website or blog. WordPress.com is a blogging platform. It provides free blog hosting for registered users. WordPress pluggin architecture allows users to extend the features and functionality of a website or blog. WordPress uses different themes. The look and functionality of a wordpress website can be changed with the help of themes. WordPress themes are of two types they are free and premium. The wordpress theme directory lists free themes. Premium themes are available for purchase from market places.

Steps to create a blog post on WordPress

  • Search for WordPress.com in Google.
  • Select my sites tab.
  • Open the site selector by clicking on switch site at the top of sidebar.
  • Click or tap on Add new WordPress at the bottom of the sidebar.

Thansih Muhammad

 

Use of Feedburner

Feedburner

Feedburner is a free online service created by Google that allows to automatically send email updates from our blog. It is the most popular feed management system on the internet. It offers way to manage feeds and interact with our visitors. Feedburner provides a way for users to subscribe through email address. The Feedburner email subscription service offers a powerful way to users through which they can subscribe to content and receive it in their email box. Freeburner tools like email subscription can help increase our chances of getting site revisits.network_image

FeedBurner is a Google product. It is a free service that allows you to send emails directly from your blog. You can send your updates through RSS feed or through email. The system comes with tools that enable you to customise your feeds to promote them. Some of the features include a subscription widget which can easily be added to the sidebar of your blog. It also gives statistics on how many people are following your blog.

Advantages of feedburner

Feed Analytics

Feedburner provides statistics about subscribers including how often they visit our site, and also provides details like where they come from.

Feed Redirection

When we move to a different domain or when we switch to a sub folder or sub domain there is chance of loosing our subscribers. Feedburner provides an option to change settings. By clicking edit feed details we can change the URL of our feed.

Publish on social media without plugin

Feedburner helps to connect to our twitter account and send updates. The updates we send can be customised such as the title, title and body, hashtags, additional texts etc.

Feedburner pros

Ease of Use:
FeedBurner is free and extremely easy to create your blog’s feed using FeedBurner. Just follow a few simple steps, and you’re done. The FeedBurner dashboard is easy to navigate and Google offers a help centre to answer any questions you might have.

Promotion:
The widgets and buttons that you can get from your FeedBurner dashboard to invite people to subscribe to your blog and show off the number of subscribers your blog already has are very handy and require no coding knowledge to add to your blog.

Universal Code:
FeedBurner burns feeds using what it refers to as its Smart feed service, which makes feeds created with FeedBurner readable through any device a person uses to subscribe to that feed.

Monetization:
If you want to make money from your blog’s feed, then there is no easier way to monetise it than Google Ad-Sense. Of course, you’re guaranteed to make money from it, but it is very easy to add Ad-Sense ads to your FeedBurner-created feed.

Email subscriptions

email subscriptionThis is viewed as a great feature by many bloggers. The daily subscription that you can offer to your readers for free comes handy as most of them may not know about RSS feeds but have an email account.

Better yet, you can customise the emails that you send to the readers. Subscription comes in a number of languages including English, German, Spanish, French, Russian, Portuguese and Chinese. You can have a subscription form into your page or have it as a widget and can also customise the form as you wish.

 RSS(really simple syndication)

RSS (means Really Simple Syndication) retrieves the latest content from the sites you are interested and pulls them into your feed reader where you can read them all in one location rather than visiting each site separately.

Steps to setup feedburner feed

1.Search for Feedburner in Google

2. Log in with Google Account

3. Enter feed URL

4. Feedburner provides options such as “Feed title”, ” Feed Address”. Enter the home page title as the “Feed title”and main domain name as “Feed Address”

5. Feedburner provides the option to check two items. First check “Clickthroughs” to know how many people click those items back to our website. The second option enables us to see detailed statistics that provides important clues about the quality of our website.

Steps for users to subscribe to your feeds through Email

1. Log in to feedburner accountprogress of email subscription

2. Click “publicize” main header/menu.

3. Under Services click email subscriptions.

4. Click “Activate”

5. Go to Appearance >Widgets in our dashboard

6. Click on sidebar

7. Add a text widget to sidebar by dragging it from the available widgets into the side bar area on the right.

8. Add the HTML code for Feedburner email subscription, click save and then close.

5. Copy and paste the code into web page.

Feedburner hurts SEO

pros logoThis is one of the main reasons why people have started looking for other options and sidelining FeedBurner. Those who are not shy with marketing and SEO knows about the link wheel. A link wheel is a the perception that every time you post something online, it is distributed to other online sources for the sake of generating back links for your site to the original post. This is advantageous for your site as many back links point back to your site.