Service-based Project Management

The cost of mobile app development services can vary greatly between countries. Countries such as India, Bangladesh, Pakistan, and the Philippines have among the lowest development costs, while the United States and the United Kingdom have the highest. The reason for this is simple – the cost of human resources in each country.

Although development costs in countries such as India, Bangladesh, and Pakistan may appear to be very lucrative for founders at first, they can pose a number of challenges in the future. In this blog, we will discuss briefly the challenges and risks that you may face when working with a low-cost offshore development company, as well as ways to mitigate those risks.

Because of the increased global penetration of the internet and smartphones, the mobile application development industry has grown rapidly in recent years. Today, approximately 6.648 billion people worldwide use smartphones, accounting for 83.72% of the total population. Countries such as India, Bangladesh, the Philippines, and Pakistan have responded to this rising demand by providing more affordable and cost-effective mobile app development services. There are approximately 32,000 IT companies in India, 4,500 in Bangladesh, and 2,350 in Pakistan. These figures are rapidly increasing due to rising demand, but companies and founders around the world are facing several challenges:

1. Price variations: It is almost certain that if you go with a low-cost vendor for your mobile app development services, the final costs will be much higher than the initially agreed-upon prices. One of the primary causes of this increase is the lack of a clear Scope of Work (SoW) document that lists each and every feature that must be built into the application. Low-cost vendors typically keep the SoW very vague because most founders are non-technical, allowing them to cash in once the project is halfway completed, leaving you with no option to question or change the vendor. Most founders have also noticed that the cost of variation quoted by cheaper vendors is significantly higher than the initial rates offered to hook you in at the start.

2. Low code quality: Hiring newbie/inexperienced software developers is the main strategy that low-cost vendors use to keep operational costs low. Less experienced software developers fresh out of university are very cheap, which means they are most likely learning to code on your project. This implies that the code quality is most likely very low, which may result in a higher number of bugs and issues once the project is launched. Most founders prefer to hand over the code after development so that the project can be maintained in-house. A low code quality would make managing the project extremely difficult for your in-house team. You would have to devote a significant amount of time and effort to improve the code’s quality, which would add to the project’s costs.

3. Project delivery delays: Having a vague SoW combined with inexperienced developers working on your project can only result in one thing – project delivery delays!!!

It is also important to consider macrotrends in these low-cost developing countries. Opportunities for software developers abound due to the low cost of hiring resources and the high demand for software development. This leads to a very high employee churn rate, in which employees leave their company after gaining some experience to join other firms that offer a slightly better package. Employee turnover in the Indian software industry typically ranges between 15 and 30%, with employees leaving for short periods of time. This is an important consideration because high employee attrition rates may result in multiple developers working on the same project, resulting in a lot of wasted time in knowledge transfer and, ultimately, extended project timelines.

4. Communication gaps: The majority of countries with a cost advantage due to lower human capital are not native English-speaking countries. The issue here is a lack of effective communication between yourself and the vendor, which may result in increased costs, a longer project timeline, and, most importantly, wasted time and effort.

5. Poor testing: Several founders have reported that the quality of mobile apps delivered by low-cost mobile app development vendors is poor, as they contain numerous bugs and inconsistencies that are only discovered after the app has been delivered. To cut costs, most low-cost mobile app development vendors invest very little in test engineers. In order to control costs, they assign additional responsibility to their developers to test the apps. This has a significant impact on project quality because developers do not have enough time to thoroughly test their code due to project deadlines. As a result, you will receive a very poor app and will have to spend your time testing the apps or invest in resources to have the apps tested to ensure the quality of your project.

6. Code handover risks: Most cheap mobile app development companies are hesitant to transfer the final code and credentials with you after project completion (although they might have committed to do so prior to project award). This is to ensure that you are not looking for other vendors to take over the project or develop it in-house for all future features and versions. They would not refuse to transfer the code to you, but they would provide very little to no assistance in understanding their work. Lack of proper documentation exacerbates the problem by making it difficult for a new team to learn the project, making the code handover process even more tedious.

Another factor to consider is the payment terms of offshore vendors, as they typically demand full payment prior to code handover, giving you less bargaining power when considering hiring them.

Another challenge with code handover is the code itself, as you would need to have relevant resources (iOS, Android, Backend, and Front-end developers) on hand to check and ensure that the most recent work is committed or handed over to you.

7. Inadequate after-sales support: It is expected that you will receive timely feedback and resolution to your questions or app fixes while the project is in development and within the warranty period. Most low-cost vendors provide very little aftersales support because it is an additional cost that they prefer to avoid. If bugs or issues are not addressed quickly, your customers may have a negative user experience. Most low-cost vendors are hesitant to offer long-term maintenance contracts because it is more profitable for them to devote their resources to new projects. This may result in your project being left hanging after launch, which is an important factor to consider when selecting your software development partner.

8. Poor business ethics: It is important to note that low-cost mobile app development vendors are likely to have poor business ethics. This could lead to a series of unpleasant encounters throughout the project’s development life cycle. This is also important to consider when choosing a vendor because you will be revealing your business idea to them, which poses a risk post-development because they may use the developed code for other projects or customers.

9. Lack of Cloud Competence: Because cloud architects are expensive resources, cheap mobile app development vendors are unlikely to have one at their disposal. Most projects require cloud expertise because it determines the scalability and performance of the mobile application. Furthermore, the cloud architect is responsible for configuring the cloud’s security features to ensure that the apps and backend are secure from hackers.

Why is Dubai the right place for your Tech company!

We live in an age of information and technology, with the number of IT companies in developed and developing countries increasing by the day. And if you’re an entrepreneur with a business idea who wants to start a company, look no further. Dubai often referred to as the “city of the future,” as well as a well-known centre for industry research and development, should be at the top of your list.

Dubai offers exciting opportunities and a favourable business climate. Dubai’s pro-business attitude and support for businesses of all sizes have resulted in a robust, vibrant economy. Not only does the city have a thriving community of start-up accelerators and regulatory sandbox schemes for the development and testing of new tech business models, but it is also ranked first in global foreign direct investment and major sections in emerging technological sectors.

As the Middle East’s technologically-based start-up scene grows, the UAE’s commitment to becoming a global leader in technological advancements has made Dubai home to some of the region’s hottest enterprises. 29 of the 100 start-ups shaping the Fourth Industrial Revolution are based in the UAE, with nearly half of them based in Dubai! Not to mention that foreign nationals benefit from 100 percent ownership, tax breaks, and customs duty exemptions, to name a few important factors when compared to other countries.

To elaborate on why Dubai is an appealing start-up hub for entrepreneurs from all over the world,

– It is simpler to start a business.

– Relaxed Foreign Ownership and Visa Requirements

– Technology and Capital Investment

– A Constantly Expanding Economy

– Pioneer in adopting cutting-edge trends and technologies

Furthermore, Dubai is a forerunner in adopting the latest trends and technologies while developing an enabling ecosystem that enables businesses across sectors to innovate with long-term strategies in AI (Artificial Intelligence), Blockchain, Metaverse, and IoT. (Internet of Things). The government is working hard to make Dubai a smart, intelligent, responsive, and personalized city of the future!

A summary of some of the most recent technologies adopted by the UAE.

Blockchain

Blockchain is a method of storing data that makes it difficult or impossible to change, hack, or manipulate. It is a digital log of transactions that is duplicated and distributed across the entire network of computer systems that comprise the blockchain. Each block on the chain contains several transactions, and whenever a new transaction occurs on the blockchain, a record of that transaction is added to each participant’s ledger. DLT (Distributed Ledger Technology) is a decentralized database that is managed by multiple people.

Why so much hype around the blockchain?

There have been numerous attempts to create digital money in the past, none of which have been successful. The main issue is one of trust; if someone creates a new currency, how can they be trusted knowing full well that they can give themselves some amount and/or steal someone else’s money for themselves? This problem was solved by employing a type of database known as ‘Blockchain.’

Most normal databases, such as SQL Database, have someone in charge who can change the entries; however, Blockchain is unique in that no one is in charge; it is run by the people who use it!

According to H.H. Sheikh Mohammed bin Rashid Al Maktoum, “Dubai will be the first city fully powered by Blockchain under the Dubai Blockchain Strategy, which is the result of a collaboration between the Digital Dubai Office and the Dubai Future Foundation to constantly explore and evaluate the latest technological innovations that demonstrate an opportunity to deliver more seamless, safe, efficient, and impactful city experiences.”

AI (Artificial intelligence)

A branch of computer science is concerned with developing intelligent machines that can perform tasks that would normally require human intelligence. Simply put, artificial intelligence is the simulation of human intelligence processes by machines, particularly computer systems. As the hype surrounding, AI has grown, vendors have been scrambling to demonstrate how their products and services integrate AI. AI necessitates a foundation of specialized hardware and software for designing and training machine learning algorithms. Although no single computer language is synonymous with artificial intelligence (AI), a few stand out, including Python, R, and Java.

According to the UAE National Strategy for Artificial Intelligence 2031, there are plans to transform the UAE into a world leader in A.I. by investing in key people and industries! “We want the UAE to become the world’s most prepared country for Artificial Intelligence,” His Highness Sheikh Mohammed bin Rashid Al Maktoum said.

The UAE aims to be one of the world’s leading AI nations by 2031, creating new economic, educational, and social opportunities for citizens, governments, and businesses, and generating up to AED 335 billion in additional growth.

Metaverse

An internet iteration as a Single, Universal, and Immersive Virtual World made possible by the use of Virtual and Augmented Reality headsets! The metaverse is a three-dimensional, hyper-realistic virtual-reality arena in which users interact with one another in computer-generated environments such as stores, learning environments, and conference rooms, among other things. Social media, augmented reality, virtual reality, video games, and other cutting-edge technology are all incorporated.

Its development is linked to the advancement of virtual reality due to ever-increasing demands, having originated in the 1992 science fiction novel Snow Crash. Some of this technology’s components have already been developed and used in online video games. Popular names include World of Warcraft, Minecraft, and Fortnite, all of which have already incorporated the metaverse. Recently, in 2021, the technology behemoth Facebook renamed itself ‘Meta’ and announced its commitment to developing a metaverse!

Since 2017, following the acquisition of the VR company AltSpcaceVR, Microsoft has implemented metaverse features such as virtual avatars and virtual meetings in Microsoft Teams.

The metaverse can be accessed via general-purpose computers and smartphones, as well as augmented reality, mixed reality, and virtual reality. Current hardware development is centred on overcoming the limitations of VR headsets and sensors, as well as increasing immersion through haptic technology. Interoperability is a major concern in metaverse development, stemming from transparency and privacy concerns.

Microsoft recently adapted this for HoloLens 2 in 2019. (a pair of mixed reality glasses developed and manufactured by Microsoft)

According to a May 20th article, the Dubai Metaverse Strategy, announced earlier this month by Dubai Ruler Sheikh Mohammed bin Rashid Al Maktoum, aims to increase the metaverse sector’s contribution to the emirate’s economy to $4 billion by 2030. It also intends to increase the metaverse’s contribution to one percent of the emirate’s GDP.

IoT (Internet of Things)

The best way to define IoT is as an interconnected network of computing devices, mechanical and digital machines, items, and people with Unique Identifiers (UIDs) and the ability to transfer data without the need for any human-to-human or human-to-computer interaction.

IoT is defined as any natural or man-made object that can be assigned an IP address and transmit data over a network, such as a person with a heart monitor implant, an animal with a biochip transponder (wireless communication, monitoring, and control device that detects and responds to incoming signals), an automobile with built-in sensors alerting the driver about low tyre pressure, or any natural or man-made object that can be assigned an IP address and transmit data over a network.

Organizations across a wide range of industries are increasingly turning to IoT software development to improve operational efficiency, better understand customers in order to provide better customer service, make better decisions, and increase the value of their businesses.

The Smart Dubai Internet of Things Strategy is a comprehensive plan to secure and promote Dubai’s digital wealth while also providing efficiency and peace of mind to all city residents, visitors, business owners, and government officials through a citywide partner network. The plan began with the announcement of two major initiatives led by Smart Dubai to promote secure information sharing and exchange via the Internet of Things.

Should you go for Native or Cross-Platform Apps?

It is undeniable that mobile applications have become an integral part of our daily lives in the modern era. People are now using mobile apps for a variety of reasons, including accessing news and other information, shopping, gaming, and engaging on social media, thanks to the ever-increasing popularity of smartphone usage and mobile applications.

As a result, mobile app development companies are attempting to experiment in order to discover the best way to build a mobile app that not only looks great but also functions smoothly on various smartphones/devices.

Why is there a debate over Native vs Cross-Platform Apps?

With the ever-increasing competition between the Google Play Store and The Apple App Store, two of the world’s largest mobile application stores with a vast library of apps, determining which platform would best suit your app has become difficult.

If you want to create an app that only works on one of those two stores, you’ll need to create a completely new version for the other store. A cross-platform solution, on the other hand, aims to provide functionality in both of those stores with a single version of the app.

To put this into perspective –

The Google Play Store has over 2.8 million apps, while the Apple App Store has over 1.9 million.

The average smartphone user has 5-10 applications that they actively use.

Google and Apple combined for over 218 billion app downloads last year!

These figures demonstrate the importance of applications in modern times. This is the primary reason why it is critical to understand what type of app you want to create.

Let us examine the benefits and drawbacks of the two types of mobile apps – Native and Cross-Platform – and compare them based on their specific function and requirements.

Native Apps

Native app development is done with a specific platform in mind. This frequently results in a more solid outcome in terms of results and timelines. You could argue that this is the ideal solution, but it is not within everyone’s financial means.

Advantages

A native app is a much faster and more responsive option.

Push notifications that offer a more engaging experience

A very broad range of functionalities

More likely to rank higher in-store searches

Scalability is generally quite high.

Disadvantages

The cost of native apps is higher due to the need to develop more than one version of the app to be offered on more than one platform (iOS & Android).

The process is time-consuming because each platform must be started from scratch, and equal work in terms of development, testing, and project management must be assigned to each platform.

Cross-Platform Apps

Consider a cross-platform app as a more accessible option. This is ideal for those who do not want to invest heavily in development. Although this one-project-fits-all solution is very practical, it does have some drawbacks.

Advantages

Because it is the same code that works on multiple platforms, it is significantly less expensive than native app development.

The development process is faster, which translates to lower costs due to shorter development timeframes.

Disadvantages

These apps are typically slower due to a lack of platform-specific optimization.

Cross-platform apps have a more difficult time gaining access to various smartphone functionalities.

When developing cross-platform apps, you do not have access to native UX components.

The major differences between Native and Cross-Platform Apps

When a cross-platform mobile app development company is chosen, the task will be completed more quickly.

Native applications take much longer to develop, but the end results are much superior.

Cross-platform programming saves time, but it comes at the expense of reliability, speed, and hardware accessibility.

When designing a cross-platform solution, the user experience suffers since you must consider various platforms while developing it.

The success of your mobile app is not solely dependent on which of the two platforms (native/cross-platform) you choose. Airbnb (cross-platform), Bloomberg App (cross-platform), Uber (cross-platform), WhatsApp (Native), Facebook (Native), and Spotify (Native) are just a few examples of companies that choose one of the two.

It’s vital to remember that, unlike cross-platform apps, a native app can be used on several platforms. However, the app creation process for each platform is separate.

Cross-platform apps use a single development process to ensure compatibility across multiple platforms.

Final thoughts

At the end of the day, deciding whether to go native or cross-platform involves a lot of thought. The best mobile app development services can make a significant impact in this process.

When looking for a reputable mobile app development business, keep this in mind. The outcomes you obtain regardless of your decision about the development team’s experience. achieve platform compatibility across several platforms

Consider These Factors When Creating Your Company’s Website or Mobile Apps

From functionality and appearance to navigation and coding integrity, there is a lot that goes into creating an appealing, user-friendly website. It also does not stop there. Web developers and designers must work together to create websites that are found by search engines, attract customers, and encourage conversions. The race to create the next popular app is fierce, and companies that haven’t invested in one feel as if they’re missing out on a piece of the digital revolution. The suggestions below will guide you through the process of creating a one-of-a-kind user experience.

Tips to Remember When Creating a Website

When you begin the process of designing a website, you will need a checklist of necessary features. The following is a list of the most important things you should include on your website.

Domain Name

Finding the right name for your company is critical because a domain name that incorporates SEO, easy spelling, and brand identification is more likely to be found in search engine results. Excellent domain names (for example, Sellanycar.com and Propertyfinder. ae) convey a lot of information while saying very little!

UI/UX

The User Interface and User Experience are primarily determined by two factors: the website’s functional elements and an appealing design. You will not be able to wow your users unless you have a strong back-end, and without a clean design, your users will have difficulty navigating your website.

Features and Functionalities

The features of the website should be defined in accordance with the audience that you are attempting to reach. The features on your website should be viewed through the eyes of a user. It is necessary to identify the required functionalities based on the needs of the audience, geo-location, and business industry, as the absence of any functionality will prompt the user to leave the website and seek alternatives.

Optimized Loading Time

The speed with which your website loads is more important than you might think. Visitors typically leave a website if the loading time exceeds five seconds. Customers get the information they want, when they want it, thanks to fast loading times. Evaluate your website’s loading time on a regular basis to increase customer retention and provide a positive user experience.

Blogs

Customers rely on on-site blogs to stay up to date on the latest products, corporate events, and industry news. The consistency of your blog posts has a significant impact on the number of visitors who land on your website.

Search Engine Optimization (SEO) Friendliness

While content from blogs or articles is important for SEO, so is overall website content. This means that all sections of the website must contain SEO-driven content that targets relevant keywords.

Mobile responsiveness

Today, a large number of users browse websites from their mobile devices, making responsive design mandatory. Having a website that is not mobile responsive may be detrimental to your business.

Testimonials

Your prospective customers will want to know how satisfied they were with your services in the past. It is critical to include customer testimonials in order to build trust with your buyers.

Conversion Points and Strategy within your Website

You should make sure that your websites include pages dedicated to converting visitors into potential clients. This is commonly accomplished by developing a landing page that directs visitors to a sales page or by incorporating a WhatsApp/Live chat function into your website. The process of funnelling visitors and converting prospects into consumers requires some thought and must be carefully strategized based on your company’s goals.

Tips to Remember When Developing Mobile Apps

When deciding to develop a mobile app for your company, there are various factors to consider. Before you begin, make a list of some of the most important things to consider.

Native or Cross-Platform

The sort of platform required will be determined by the functionality and features to be included in the platform. Cross-platform apps have a lower budget and schedule than native apps, but you may be constrained in terms of capabilities in a cross-platform app compared to a native app.

Check your competitors

Understanding who your competitors are and what they are currently offering in terms of solutions on the market is critical. This will enable you to make the greatest selection in terms of mobile app features, allowing you to stand out in terms of USPs in the market (Unique Selling Points).

UI/UX

You must ensure that the User Experience and User Interface of your mobile app are optimized, just as you must when creating a website. If an app’s UI and UX are well-designed, users are more likely to use it and promote it to others, ensuring a positive customer experience.

Features and Functionalities

To get your app idea off the ground, you may need a lot of features and functionalities. The must-have features and functionality for your mobile app are determined by your specialization, the app’s purpose, the consumer segment you’re targeting, and a variety of other factors.

Monetizing Model

You must determine if your app will be charged or free to your users. You should also figure out if in-app purchases will be available. This is critical because, depending on your niche, each of those models will have advantages and downsides. You might use a demographic result to assist you to decide on these lines.

Registration in the Apple and Google shops takes a long time

It takes a long time to register your app on the Apple or Google stores. To avoid a bottleneck immediately before your planned launch date, you should prepare to create your apple and play store accounts far ahead of time.

Software Development Vendor/Partner Delivery Schedules

Due to a variety of reasons, the time it takes for the development team to produce your app will be critical. Costs, quality, time to market, and unique business plans will all be important considerations.

Final Thoughts

You want a service that is both economical and efficient when building a website or a mobile app. This is why it’s crucial to get a developer and designer who has a lot of expertise and understands the value of affordable prices and meeting the project’s deadline.

Take your time and make sure that the project is going on the appropriate path. Making solid judgments about the people you hire will be the most significant part of this procedure in the end.

While our goal is to provide information about beginning a business and the complexities associated with developing a suitable website and/or mobile app, please read our other blogs to learn more about the other aspects of this process.

The Benefits of Selecting the Right Software Development Company

After thoroughly discussing the concept of becoming the next big tech unicorn, analyzing the industry, validating ideas, transforming digitally, documentation and its importance, and the difference between hiring your own resources or opting for an offshore company, let us now turn our attention to the process of selecting the right software development company for your business. While it may not be as simple, it is critical that you take your time and make this decision!

Why is it critical to select the right software solutions company?

Beginning a new software project for your company can be both exciting and intimidating. Choosing a software company is a difficult process. It’s easy to become overwhelmed by the number of software development partners available, and it’s difficult to know who to put your trust in to get the job done.

It is critical to find the right software partner for your needs, someone with a proven track record, appropriate technological expertise, and a belief in solid partnerships.

Advantages of Choosing the Best Software Company

We cannot emphasize enough how important it is to choose a software development company that has the skills, expertise, and experience to understand your idea, differentiate the good and bad aspects, suggest improvements, and commit to a completion time frame.

These companies typically work as an extension of your own, understanding your business needs, utilizing cutting-edge technology to increase profitability, combining technical excellence with excellent customer service and value for money, creatively collaborating to achieve a common goal, and ensuring the delivery of high-quality solutions.

A good software solutions provider will always check the boxes below. –

Customer Centricity

When you hire an experienced mobile app development company, you will find that they will devote time to your project. To achieve the best results, a company should be able to focus solely on your project.

The most important benefit of customer-centricity is that it will result in a more productive process. This will allow you to significantly reduce your expenses. Don’t forget this, and you’ll be able to get the best results when developing a mobile app for your company.

Understanding the scope and objective

Often, software projects fail due to a lack of clarity in the original scope, which makes communicating project requirements difficult. Ideally, a software partner will assist you in developing your project scope and scheduling follow-up meetings to address any questions from their team about your project. The best software partners will ask you several questions about your project idea in order to provide you with the best technical solution that will help you stand out in the market.

Cost Reduction

The cost of your project varies according to its scope, timeline, and requirements. The truth is that working with software developers can help your business save money and time in a variety of ways. For companies that do not want to work with a software development firm, there are numerous costs associated with the development process.

However, partnering with a software company proves to be a more cost-effective solution and ultimately more rewarding for your company due to the expertise, experience, skillsets, dedicated full-time specialists, and reasonable hourly development costs.

Technical Expertise

Finding skilled employees capable of meeting your needs and expectations is one of the most difficult challenges a company faces. Software development necessitates a wide range of constantly evolving complex skills, an innovative mindset, and out-of-the-box thinking. Not only that, but you’ll also need experts in solution-finding to help you capitalize on market opportunities.

You can ensure that your software development projects are developed using the most efficient workflows and cutting-edge software tools by partnering with an experienced software company. This assists your company in discovering novel ways in which new technologies can aid in the achievement of business objectives.

Timeline

We are all hoping for a smooth development process and quick project implementation. Unfortunately, a lack of talent and specialized skills, as well as other constraints, puts the project at risk in a variety of ways. This is where assembling a team of technical experts comes in handy, as they can help you avoid common issues that can cause a project to take longer to complete and, ultimately, cost more money!

A specialized software solutions company is always committed to your project because they provide you with a well-prepared and flexible team that is ready to adapt to changing business needs.

Marketing Reach

Great mobile app development companies will also provide you with the best promotional services for your mobile app. This is critical for the success of your business idea, and it can be challenging to handle on your own. It is critical to remember that a great application is only as good as its marketing.

A team with extensive experience will also assist you in investing in the most dependable marketing strategies. This is a critical step in the process because it allows you to improve your results. Marketing an app is just as important as developing it.

Eliminate Communication Gaps

One of the most significant advantages of working with an experienced software company is the ability to effectively communicate progress. They typically share weekly project updates, request necessary information, notify you of any glitches (if any), provide delivery and milestone checklists, and are available to answer any questions you may have about the project. They are basically open communicators!

A good software company will always try to eliminate gaps in communication about your project’s expectations, timelines, issues/bugs, and delivery, reducing the time to market for your product.

Skilled professionals

Choosing a software company is linked to the company’s skill set. Typically, an experienced software partner will have employees with the necessary talent/skill set to complete your software project smoothly.

This is very useful when you are starting your company/project because it relieves you of the burden of finding individuals with specific skills to complete your project. It not only assists you in ensuring that the developed website and/or mobile app is of the desired quality but also has a rich user experience.

Final Thoughts

At the end of the day, selecting a software firm can be difficult. As you can see from the preceding list, there is a lot to consider before making a final decision. You’ll need to prioritize the needs of your project in terms of everything from costs to communication.

Choosing the best software company is a big decision. After all, you’re not just selecting a software development partner.

You get to choose whether your company will impress customers from the moment your product is released – and beyond.

While our goal is to assist you in providing information relating to starting a company and the nuances associated with creating the relevant website and/or mobile apps, please read our other blogs to learn more about the other aspects of this process.

When developing a website or app, should you use your own resources or hire a software solution provider?

Now that we’ve covered the documentation and validation components of developing a website or mobile app, let’s look at how important it is to decide whether to use your own resources or hire a software solution provider/company to do so.

When considering the development of a website or mobile application, the first assumption is that you will use your own resources. This basically means that you’d have to look for developers among your current employees. This may appear to be the best option at first, but once the development process begins, problems emerge.

Many businesses believe that the process of hiring a mobile app development company is inefficient and that hiring an external company would be prohibitively expensive, not to mention time-consuming.

We’ve compiled a list of seven reasons why hiring a mobile app development company is the best option when creating a website or mobile app.

1. Decreased Product Development Time

A software development company is an excellent choice for saving time while developing a mobile app and/or a website. This is often due to their level of experience, and these factors combine to make them an excellent choice.

A dependable software development company completes work in an efficient and effective manner. It’s also important to remember that cutting development time means cutting costs significantly.

2. The availability of a wide range of skill sets under one roof

The availability of a wide range of skills within a software development company is critical because it ensures that every hour spent developing is productive. Working with a team that lacks certain skills can cause the development process to be slowed.

When working with any app dev elopment company, you must ensure that the team behind the process has the necessary skills. This is not always possible with an in-house development team, whose skill sets may be limited.

3. Ease of project management

Working with a mobile app development company is a smooth process because you can leave the project in the hands of skilled professionals while you focus on other aspects of your business’s expansion.

When a software development project is not properly managed, it can turn into a nightmare in terms of time, delivery, involvement, and costs. Hiring a software solutions provider eliminates this step because they have dedicated resources to handle all aspects of the development process.

4. It is inexpensive

With an in-house workforce, you will be responsible for a large portion of the overhead costs, which may have a long-term impact on your bottom line. In contrast, when you outsource, you only pay for the services you receive, which are usually less expensive and available on demand. When you outsource, you can hire the best people for your project without having to worry about overhead or the cost of setting up a workstation. Saving money is one of the primary reasons why many businesses outsource.

5. Increased Work Quality

Quality is important in the digital world, just as it is in any other industry project, and you cannot achieve optimal quality with inexperienced developers. When you hire a company for software services, you will notice that the work is of high quality. This is due to the company’s level of exposure and experience.

That being said, you do not want to hire the cheapest development services available. When it comes to quality and price, there is always a happy medium.

6. There are fewer risks involved

You can halt the project at any time by using an outside service. This means you won’t suffer any major financial setbacks.

This is an extremely important aspect of a project because your expenses may begin to exceed your budget. The ability to halt the project without having to continue paying the developers allows you to regroup and re-start when you are ready.

Making the right decision can save you from a lot of trouble. The fewer risks you take when developing your mobile application, the better the results.

7. Expect fewer annoyances

When you hire the services of a software company, you make fewer mistakes because of their experience and expertise, as opposed to developing the website and/or mobile app in-house with an inexperienced team.

Not to mention that the time spent on these tasks is significantly reduced. All that remains is for you to conduct regular check-ins to see how things are progressing and to communicate if you want any changes (based on the agreed-upon features and functionalities) or to request some changes if both parties agree.

finding the most dependable software company

When looking for a software development company, you must make an informed decision. It is not only about experience, but also about dependability, service quality, and efficiency.

This is why, before hiring your application development partner, you should consider the factors listed above, as well as strike a balance between affordability and quality. This will allow you to develop your website and/or mobile app more quickly and without bugs!

Conclusion

Hiring a reputable mobile app development company is, of course, a wise decision. There are several disadvantages to working with an in-house team, as highlighted in this blog. The good news is that finding a trustworthy and efficient firm is much easier than you might think.

Idea Validation & Funding your app

Website and mobile app development are more competitive than it has ever been. Regardless of how cool your mobile app logo or website is, you are unlikely to succeed if you do not validate your business idea before launching a startup/company. Those looking for dependable solutions require more options than ever before.

According to statistics, 42% of startups fail due to a lack of market demand for their products, apps, or services.

It’s simple to become engrossed in your thoughts. Most entrepreneurs who fail to validate their ideas, on the other hand, see their startup dreams crumble. In order to invest in optimal strategies, you must be more precise than ever. Validating any idea before investing in its implementation results in an optimal strategy. This is essential before hiring any app development company.

What is Idea Validation?

Simply put, validation is the process of testing ideas to see if they are viable. Businesses can avoid wasting time and money on ideas that may or may not be profitable by taking this approach. However, having your ideas validated saves you a lot of pain after you launch your app.

This is one of the reasons why idea validation is such an important step in the development of a mobile app. This is to ensure that you have enough confidence in the success of your mobile app investment.

Pokémon Go is an excellent example of a well-validated idea prior to launch. At the height of its popularity, over 150 million people were playing Pokémon Go at the same time, with over one billion downloads. Uber, Candy Crush, and Angry Birds are just a few of the popular apps that have seen similar results after going through the idea validation process.

How to validate your ideas

Everyone wants their ideas to be loved, but only a small percentage of those ideas are worthy of implementation. To determine whether an idea has a chance of succeeding, it must be validated. As a result, several factors must be considered in order to validate ideas. The following are some of the most important and well-practised steps to achieving the best results.

1) Conducting market research

For many different reasons, this is the heart of the entire idea validation process, and it is important to remember that marketing research is detailed as a process. It is not only necessary to collect data on the target demographics, but also on customer demands and how they seek information to influence their decisions. It also entails researching competitor information in order to achieve the desired results.

2) Preparing proto personas

Proto personas serve as a starting point for developing the best target audience for a particular product or service. This is a brainstorming session to determine who will use the product(s) or service(s) you are offering. The question “What needs does our target audience have?” guides the development of proto personas.

3) Creating a Customer Journey Map (CJM)

The Customer Journey Map illustrates the various types of relationships that people can have with brands. This analytical method allows a company to gain a better understanding of how a potential customer will behave and interact with its products and services. This information can assist business owners in improving their approach and achieving a better outcome.

4) Conducting user interviews

User interviews can also provide a wealth of information by providing a great level of insightful information. Knowing what questions to ask will be extremely important in this process, and it will make them far more reliable. With all of the analytics tools available, the best way to learn what users want is to talk to them directly.

5) Creating and testing paper or digital prototypes

You can create a digital or paper prototype (Minimal Viable Product – MVP) to get a better idea of how the project should look once completed. They both have advantages and disadvantages, so it all depends on the project’s scope, timeframe, and structure. Prototypes allow you to test the flow of a design and get a better idea of how an app will look before it is finished.

6) Using the Design Sprint

This procedure should be followed in order to reduce the overall risks associated with the deployment of a new product. It is a very useful strategy that many businesses use. Design sprints have been especially useful in overcoming major challenges, whether when developing new products or improving existing ones. It is not always possible, but it is a good idea to have the option.

7) Identify and analyze existing apps

Identifying and analyzing existing apps has always been a useful and efficient strategy for validating ideas. This provides a trustworthy and insightful viewpoint that will assist you in developing a superior application.

Funding for your application

Many people decide to seek funding for their application in order to see their project through to completion. This strategy is frequently accompanied by additional responsibilities. Not only that, but investors may complicate the process by expecting some sort of involvement. You could select one of the funding options listed below:

1) Self-funding – Invest with your co-founders

Who better to look for funding than yourself, if at all possible? It is sometimes preferable to fund your app yourself, along with all other parties involved in the project. This is unquestionably a riskier option, but the benefit is that you do not have to deal with any third parties.

2) Crowdfunding campaign setup

Over the years, the process of requesting crowdfunding for mobile app development has grown in popularity. The fact that business owners obtain funding in this manner is based on the promise of a dependable outcome and appealing benefits for all supporters.

3) Angel Investors and Partners

Consider the millionaire who funds the excavation sites for the palaeontologists in the film Jurassic Park. That is exactly what an angel investor is! A wealthy individual who believes your project is worthwhile and is willing to take the risk.

4) Business Loans

Obtaining a business loan may be the best option for funding a project. There are numerous types of business loans to consider for funding, each with advantages and disadvantages.

Importance of hiring an experienced mobile app development company

The idea validation process is critical for any company that wants to get the most out of its investment. This is why it is critical to find a website and/or mobile app development company that can assist you in giving shape to this process in order for the project to move forward.

Final thoughts

You can begin this process and ensure the success of your website and/or mobile app development idea now that you have a better understanding of the idea validation strategies. This is one of the most useful strategies, and it is worthwhile to devote time to implementing and analyzing the collected data.

What is the significance of digital transformation?

The term “digital” is all the rage these days. Digital technologies, digital data, digital media, digital transformation, and digital marketing are buzzwords that everyone is talking about, and for good reason! We are preparing for a new way of life centred on a completely new level of social connection and communication.

The primary reason for going digital is to meet the demands of a fast-paced world. This is primarily because people have realized that mobile is the future of everything! Our lives have been completely transformed by the rise of mobile devices, IoT, and AI.

There are numerous advantages to living a digital lifestyle, but the point to remember is that any business in virtually any industry must adapt to the digital age in order to survive and thrive.

Restaurants are gaining new customers as a result of the use of apps. Hotels are booking more guests thanks to convenient software solutions, and virtually every industry is benefiting from digital strategies. We live in an age when you can connect your coffee machine to the Internet and make coffee using Bluetooth!

Before you proceed with your digital strategy, it is critical that you understand what it truly entails and how and where it all began.

The Industrial Revolution

The transition from hand methods to machines, the development of machine tools, the rise of factory systems, and many technological and architectural innovations were all part of the Industrial Revolution.

There have been four distinct stages in the world that have resulted in a before and after. They’ve all made significant contributions to how we think and work. Each stage of the industrial revolution represents a step forward, from manufacturing to digital transformation and beyond.

The First Industrial Revolution – Coal

Coal was the catalyst for significant changes in the production, exchange, and transportation of products and goods during the 1760s. It was remarkable how it was used to improve all aspects of life.

The Second Industrial Revolution – Gas

This evolution was far more impressive than the first for a variety of reasons. It happened around a hundred years later, around the time of the discovery of oil, gas, and electricity. You can imagine how far the world would have progressed at this point. As a result, the gas revolution drastically altered everything that the coal revolution had improved.

The Third Industrial Revolution – Electronics and Nuclear Energy

Around the 1970s, with the advent of nuclear energy and electronics, the world moved at a much faster pace than we had ever known. We invented new modes of transportation, communication, and manufacturing, as well as incorporated the use of electronics and IT (Information Technology) to increase production automation.

The Fourth Industrial Revolution – Internet and Renewable Energy

A revolution is currently taking place, and it has been the most dramatic in every way. There is no denying that the internet has created an entirely new world, one that is vastly different from the outcomes of previous industrial revolutions. This is the age of smart machines, storage systems, and manufacturing facilities that can exchange information, trigger actions, and control one another without the need for human intervention.

The Fifth Industrial Revolution – Human and machine interactions

This one has no set date because it has yet to occur. Having said that, we are already on the cusp of a revolution. Our world is about to change even more dramatically as we witness a collaboration between machines and humans.

Visionaries are already predicting the next industrial revolution less than a decade after the fourth industrial revolution! The current industry focus is on machine integration into interconnected networks, and the vision for I 5.0 is to reconnect humans into that framework.

However, there are numerous ways for us to gain access to the digital world, and it is critical that we learn how to use them.

Internet

The internet is the largest and most powerful creation we have ever seen, providing limitless information, knowledge, and entertainment. It is extremely important to us in a variety of ways. One of the most significant advantages is the way we communicate with one another. It’s never been easier, faster, more dependable, or more accessible.

We can communicate with people on the other side of the world (and see them on video). We can now make money, use banking services, shop, and work from home thanks to the Internet. All of this without any communication hiccups.

Webapp

The internet enables the creation of websites that provide a wide range of information, but it also enables the development of web apps. These web apps enable us to participate in a variety of activities and complete a variety of tasks.

Mobile Apps

This, like web apps, is an invention with multiple applications that benefits people in a variety of ways. The main distinction is that mobile apps are self-contained and do not require you to visit a website. Furthermore, they are an essential component of the digital era.

Software Solutions

For a variety of reasons, software solutions, in general, have been a boon. We now live in a world that values quicker solutions and better time management. Software solutions have become an indispensable part of modern life.

IoT

The Internet of Things is something that everyone has heard of but few understand. The truth is that the Internet of Things (IoT) is not “something,” but rather a collection of objects embedded with sensors, software, and other technologies that allow them to connect and exchange data with other devices via the internet! These devices range from common household items to heavy-duty industrial tools.

According to experts, there are currently more than 7 billion IoT devices in the world, with that number expected to grow to 10 billion by 2020 and 22 billion by 2025.

Why do we need to change our working methods?

Looking at the rate of our evolution, it is easy to conclude that we have been preoccupied with how quickly we can complete tasks. The various industrial revolution processes have resulted in a more rapid and efficient way of life.

We no longer work in the same way that we did a few decades ago. Our pace was much slower 20 years ago, and it did not allow us to compete as well.

Going Paperless

Printers and paper are being phased out in favour of cloud-based solutions and virtual storage. This means that all of the data we can collect physically can now be created and safely stored in a digital format for future use. Not to mention that going paperless is good for the environment, which is always a plus.

Impact on the industry due to Covid

The pandemic has played an important role in the process of transitioning to the digital world. While we already knew this would happen within the next decade, COVID gave it a push that accelerated over several years and brought this change into our lives abruptly.

The good news is that this type of abrupt change allows us to adapt to the digital age much more quickly than expected.

The most important takeaway here is that if you are not online, it is as if you do not exist! The process necessitates careful planning and strategizing. Customers, current employees, and potential employees all want the best experiences and opportunities.

conclusion

As a result, it is critical to recognize that digitalization is unavoidable, which means that those who wish to remain competitive must adapt or risk falling behind. As a result, it is always recommended to select a software solutions provider with relevant industry experience.

What is Industry Analysis?

Starting a business that will be successful in the long run is a difficult task. It is critical to make the most of this process in order to achieve the best possible outcome.

According to statistics, roughly 20% of all new business ventures fail within the first 24 months. Only 25% of those who remain active life to the age of ten. The fundamental reason for this is that the project is not preceded by thorough industry analysis.

This implies that the majority of failed business ventures were doomed from the start. Most people do not conduct extensive research into the industry in which they wish to work. Clearly, this is a major blunder, and business owners must recognize the significance of industry analysis.

Opportunities in technology exist in a variety of industries.

Every day, we see how technology is transforming our world. From dating to grocery shopping, it’s difficult to imagine a facet of life that hasn’t been influenced by technology. That is to say, you would be equally well-served by investigating opportunities in modern healthcare, automobiles, retail, agriculture, or any other industry.

Here are some examples of technology opportunities in these industries:

Automotive: Vehicle connectivity with artificial intelligence and driving simulations in augmented reality.

Retail: Autonomous checkout systems in retail, augmented reality clothing stores, and artificial intelligence

Healthcare: Telemedicine that incorporates augmented and virtual reality features.

Agriculture: Farming software with GPS optimization and AI-powered moisture and temperature sensors.

How should an industry analysis be carried out?

Once you’ve made a decision, there are a number of steps involved in conducting an industry analysis. Begin by conducting a thorough background search on the industry or a subset of it, and then collect, analyze, and compare data to help answer market-related questions.

In addition, you should use the following commonly used and important methods to ensure a reliable outcome.

Competitive analysis

Within any industry, competition is always a factor. Analyzing the industry using one of the most famous models developed in 1980, also known as ‘Porter’s 5 forces,’ first introduced in Michael Porter’s book “Competitive Strategy: Techniques for Analyzing Industries and Competitors,” provides an acute impression of the industry and simplifies the analysis.

These five steps are as follows:

Industry rivalry intensity – The number of industry participants and their respective market shares are a direct reflection of the industry’s competitiveness. Lack of product differentiation tends to increase competition intensity. Exit costs that are prohibitively expensive, such as high fixed assets, government regulations, labour unions, and so on, make it more difficult for competitors to win.

Potential entrants – This shows how simple it is for new businesses to enter a specific industry’s market. Companies face a constant threat from new competitors if it is simple to enter an industry. When an entry is difficult, the firm with the smallest competitive advantage benefits for a longer period of time. When entering a difficult market, businesses must contend with a consistent set of competitors.

Supplier bargaining power – This refers to a supplier’s bargaining power. When an industry is reliant on a small number of suppliers, the suppliers wield considerable bargaining power. This is especially problematic for small businesses because it has a direct impact on the quality and pricing of the final product.

Buyer bargaining power – When customers have bargaining power, the outcome is the polar opposite. When consumers/buyers have bargaining power, they can negotiate lower prices, higher quality, or additional services and discounts. This is true in an industry with a larger number of competitors but a single buyer who accounts for a sizable portion of the industry’s revenue.

The threat of substitute goods/services – Because every industry’s products compete with similar substitute products from other industries, any firm within that industry will face competition from other industries, reducing profitability because it cannot charge exorbitant prices. It is possible to substitute two types of products: those of similar quality/function but lower cost, and those of the same price but higher quality.

PEST Analysis

The famous PEST analysis, also known as the ‘Broad Factors Analysis,’ stands for Political, Economic, Social, and Technological. To ensure that you have enough data, each of these aspects must be examined separately. This is an excellent framework for examining the industry.

Political: Understanding the political environment in your industry is critical for success. This entails learning everything you can about the legal policies and regulations that may affect your venture, such as taxes, labour laws, political stability, and so on.

Economic: Everything concerning economic growth, inflation, unemployment, interest rates, and so on. This will all have an impact on your business, and you must consider each factor.

Social: Factors relating to your company’s social impact. This includes cultural constraints, education level, customer demographics, behavioural trends, and overall lifestyle.

Technological: This is also important, as you must consider how technology will impact your business. The consequences could be both negative and positive, depending on the advancements and developments that change how a business operates and how people live their lives. The majority of the time, technology will be an advantage.

SWOT Analysis

SWOT analysis, like PEST, is a popular method of analysis. It is an acronym that stands for Strengths, Weaknesses, Opportunities, and Threats. This analysis is designed to ensure that all of your business decisions are calculated.

Strengths: Consider what strengths your company possesses and how those strengths are perceived by third parties, as well as what you do well and what distinguishes your company.

Weaknesses: It is critical to identify what your competitors are doing better and to match or exceed their performance. Recognize what your competitors are doing well in your current business strategy.

Opportunities: Identifying market opportunities, leveraging your strengths, and capitalizing on current trends are all critical components of your venture.

Threats: In addition to understanding how your competitors are affecting your business, you should examine the mistakes and threats that could have a negative impact over time.

The modern world is ruled by technology!

We live in a time when technology is the most relevant and powerful business tool available. It is critical that we learn to recognize this as the most important aspect of our modern-day strategies.

Software solutions that can be applied to any business problem are required for business solutions. A critical aspect of investing in useful technology is determining the best course of action to take in order to find the best solution to this problem. This could have a significant impact on a company’s competitive advantage.

Collaboration with a reputable software development firm

Choosing a reputable software development company is critical to getting your project off to a good start. It is critical to be able to obtain the appropriate advice to help you fine-tune your efforts.

Ensure that the development team you hire understands your industry. Furthermore, they should have prior experience working with start-ups to assist you in making the best decision. This type of project should ideally be handled by a team with relevant experience.

Finally, some thoughts on industry analysis.

When starting any type of business, there are numerous factors that must be considered. If you want your business to be successful in the long run, you should prioritize industry research.

Do you want to create the next big tech unicorn?

Here are some pointers to help you on your way!

We are seeing a significant increase in the number of startups being established each year, and the mere thought of starting a business worth $1 billion is likely to overwhelm you! However, it is certainly possible for a business idea to flourish to that extent.

In such cases, one of the first things you should think about is having a very specific plan in mind. It is much easier to get things moving once you have developed a solid strategy for achieving your goals.

In the year 2020 alone, 475 unicorns were born! According to statistics, more than 90% of startups fail, and only 40% of those that do survive become profitable enough to last.

1. Why should you pursue the tech domain for your start-up?

These statistics should not deter you from entering the startup world. Our goal is to promote better practices and careful planning in order to launch a successful business.

Now that we’ve gotten that out of the way, here are some key points to consider as you embark on your entrepreneurial journey!

Technology is everywhere, and getting involved in the tech industry may prove to be the wisest decision. In this niche, there is still a lot to learn.

We are at the start of what is shaping up to be the greatest change the world has ever seen. Stepping into the world of technology is the answer if you want to build a business with the potential to become a unicorn!

2. An examination of the industry

There are many industries that use technology today, and it is difficult to say which one is the best. This necessitates some preliminary research because there are numerous options such as transportation, communication, education, agriculture, retail, and so on.

You must take your time in order to make the best decision. Hesitation and last-minute changes are bad for a new business.

3. Validation of your idea and funding for your start-up

The goal here is to find answers to questions like, ‘Is there a large enough market for your business idea?’ or ‘Are people looking for the solution your idea will provide?’ and so on, in order to validate that your business idea will work. This can be accomplished by conducting interviews, brainstorming sessions, developing an MVP, and conducting surveys to gather customer feedback, to name a few methods.

A validated idea with potential will attract investors and secure funding. Checking investor portfolios to understand the types of technologies they invest in is one of the most important tasks you should complete.

4. Documentation and its significance

If you are serious about growing your business, documenting your ideas, plans, suggestions, and changes should be at the top of your priority list! Documentation should not be regarded as an option, but rather as a requirement. This will aid in the development of an actionable plan, the definition of standard procedures, the definition of roles, and, eventually, the raising of capital.

Standard operating procedures, Scope of Work, Licensing Agreements, and Confidentiality Agreements are just a few of the documents you’ll need.

5. Should I hire my own resources or use the services of a software solution provider?

This is determined by a number of factors that require your attention and consideration. To begin, you must decide how much you are willing to spend in-house versus how much you are willing to spend to hire a professional team that works remotely.

It is a time-consuming process in many ways, and you must consider numerous factors. It is critical to receive proper guidance on how to carry out these steps.

6. Selecting the Best Software Development Partner

Creating the best software product is a complex process that involves numerous precise interactions. And finding the right software development partner will be difficult. This choice has a significant impact on your ability to grow and prosper all the way to unicorn status.

7. Advantages of an On-shore vs. Off-shore Software Firm

There are numerous advantages and disadvantages to using a local software company or an offshore company to complete your work. Before making that decision, you must consider a number of factors.

8. Things to think about when designing and developing a website or mobile app

The costs are one of the most important aspects of any software development and design process. Having said that, time is another important factor to consider in software development if you want to succeed.

Similarly, there are several other factors that would need careful consideration prior to kick-starting your website or mobile app development.

9. The cost of creating a mobile or web app

In most cases, website development at a low level with simple features is very affordable. The high-end software development costs, on the other hand, are a completely different story. This is why it is critical to collaborate with the right mobile app development team.

10. What is the difference between native and cross-platform apps?

Without going into specifics, native apps are built specifically for one operating system and are intended to be used on specific devices, whereas cross-platform apps are written once and can be used on multiple platforms.

The budget is the most important consideration here. Whether you can expect a mobile app to be developed within the budget you have set. Every alternative will have advantages and disadvantages; you simply need to consider the big picture and understand the goals you want to achieve.

11. The significance of developing a secure web / mobile app

Safety appears to be the most important concern in the digital era, which makes sense given the dangers of data and identity theft, as well as cybercrime in general. As a result, developing a secure website and mobile app is critical in any project.

The best way to ensure a successful development process is to select a development team that is extremely efficient when it comes to dealing with security issues.

12. The Importance of User Experience in Web app/Mobile App Development

This is a critical component of any app’s development, but it appears to be overlooked in the majority of projects. The user experience determines how smooth, seamless, and intuitive navigation and browsing are for users, making it an important factor to consider when developing your mobile/web application.

13. The amount of time required to create/develop web and mobile apps

Mobile apps and websites with a high level of complexity will not come together in a matter of days. Instead, they can take several months, if not more than a year, to complete!

As previously stated, it is critical to consider the entire time frame for a project. This will also reveal the project’s estimated costs.

14. Challenges to be aware of while developing your mobile app

When you engage in the process of app development, there will always be challenges and roadblocks. Whether you choose to work with an in-house or an external team, you will face challenges.

The best way to deal with this is to be aware of such situations and to have the right kind of guidance on how to overcome these obstacles.

15. SEO and the significance of developing an SEO-friendly website!

According to industry experts, content is still king, which is something to think about. The foundation of a successful SEO (Search Engine Optimization) campaign is high-quality content.

In this situation, there are numerous factors to consider, such as the quality of the content, the target audience, the optimization of the text you publish, and so on.

Social media has evolved into one of the most effective tools for anyone seeking to reach their target audience. As we approach Web 3.0, social media is becoming an ever more complex and crowded phenomenon.

Having the ability to use social media for marketing purposes will be critical to your success.

17. Establishing a user base

The development of a user base for an application is just as important as the development of the web/mobile app itself. It is pointless to create an app or website if no one visits or uses it.

Understanding the most efficient and effective ways to build a strong user base for your app and website is critical to your success.

18. Keeping users engaged with your mobile or web app

Once you have attracted new users to your website or mobile application, you must consider how to keep them.

This factor will be equally important to your long-term success.

Finally thoughts

Each of the preceding steps is complex in its own right, and it is critical to understand this before proceeding. Learning the specifics of how to handle each of these is a critical component of your business strategy.

These are the points we’ve highlighted to make you aware of the tasks that will be involved in your journey to create a tech unicorn. In the future, we will delve deeper into each point to better understand the complexities involved.

Now that you have a better understanding of the steps involved, why not begin evaluating the best approach for your project?